Launch Planning
Tell Seba what you’re launching and to whom, and it returns a phased launch plan — channels, a Product Hunt playbook and a checklist for before, during and after — built to compound momentum. Billed per run.
A phased plan that builds momentum, not a single day
Phased, not one-shot
Internal, alpha, beta, early access and full launch — each phase has its own actions and goal, so momentum compounds instead of peaking once.
Channels mapped with ORB
Owned, rented and borrowed channels chosen for your audience — and every one funnels attention back into channels you control.
A real Product Hunt playbook
Listing prep, supporter outreach and an all-day engagement plan for before, during and after — not just “post it and hope.”
Just describe what you’re shipping
No GTM template to fill in. Say what’s launching and to whom, and the plan comes back as a file, billed per run.
What the plan covers
The same launch framework a GTM expert uses, applied in one pass.
- Five-phase approach — internal, alpha, beta, early access and full launch
- ORB channels — owned, rented and borrowed, each funneling to owned
- Owned channels — email, blog and community chosen for your audience
- Borrowed channels — podcasts, guest content and influencer outreach
- Product Hunt playbook — listing prep, supporters and all-day engagement
- Launch-day touchpoints — emails, in-app, banner, social and communities
- Post-launch marketing — onboarding, comparison pages and momentum keepers
- Ongoing launches — the matrix for how much each future update deserves
- Launch checklist — pre-launch, launch day and post-launch, end to end
From idea to phased launch plan in three steps
Open Seba in Telegram
One tap into @meetseba_bot. No install, no signup forms.
Describe the launch
“Plan the launch for my new analytics feature on Product Hunt.” That’s the brief.
Get the plan
Seba returns a phased plan, an ORB channel map, a Product Hunt playbook and a full pre/day/post checklist — with the exact credit cost.
When to plan a launch
Turn a release into momentum instead of a quiet ship.
- +Launching a brand-new product to the public
- +Announcing a major feature that deserves a campaign
- +Preparing a Product Hunt launch and want to rank
- +Building a waitlist and early-access program
- +Coordinating launch-day channels and touchpoints
- +Setting up a repeatable rhythm of ongoing launches
Frequently asked questions
What does the launch plan include?+
A five-phase approach, an ORB channel map (owned, rented, borrowed), a Product Hunt playbook and a full pre-launch, launch-day and post-launch checklist — everything to build momentum.
Is this only for big product launches?+
No. Seba scales the plan to what you’re shipping — a brand-new product gets a full campaign, a medium update gets a targeted push, a minor one gets changelog-level treatment.
Does it cover Product Hunt specifically?+
Yes. You get a dedicated playbook — listing optimization, supporter outreach and an all-day engagement plan for before, during and after launch day.
What format is the deliverable?+
A structured plan file with the phases, channels and a checklist you can work through. Ask for a timeline view or a launch-day runbook and Seba formats it that way.
How much does it cost?+
You spend credits per run, and Seba shows the exact cost before it starts. Start free with welcome credits; credits never expire.
What about marketing after the launch?+
The plan includes post-launch actions — onboarding, comparison pages, momentum keepers — and an ongoing-launch matrix. For broader tactics, see the Marketing Ideas skill.
Plan your launch in a single message
Describe what you’re shipping and to whom, and get a phased launch plan back. Pay only for the run.
No install · no signup forms