Marketing skill · Growth

Referrals

Ask Seba to design a referral or affiliate program and it returns the full loop — when to ask, how customers share, the incentive that converts, and the launch and tracking plan to run it. Billed per run.

9:41
Seba
bot · online
Referral loopIncentivesLaunch planAttribution
Design a double-sided referral program for my SaaS9:41
Program designed. Core of the plan:
Trigger moments mapped to the post-“aha” window
Double-sided incentive sized against LTV and CAC
Launch checklist + attribution and fraud rules
referral_program.md
Program design · loop + launch
Referrals skill · 35 credits
9:41
Message

A program designed to loop, not a discount code

The full referral loop

Trigger moment, share action, referred conversion and reward — Seba designs each stage so the program compounds instead of stalling after the first ask.

Incentives sized to your economics

Single-sided, double-sided or tiered — Seba picks the structure against your LTV and CAC, so rewards drive signups without eating the margin.

Referral vs. affiliate, chosen right

Customer referral or affiliate program — Seba matches the model to your price point and audience, and can design both when they serve different reach.

Just describe your product

No platform to configure. Tell Seba your product and economics in Telegram and the program design comes back as a file, billed per run.

What the program design covers

The same framework a growth marketer applies, in one pass.

  • Referral vs. affiliate — which model fits your price point and audience
  • Trigger moments — the post-“aha”, milestone and renewal windows to ask
  • Share mechanism — in-product, personalized link, email, social or code
  • Incentive structure — single-sided, double-sided or tiered, sized to LTV/CAC
  • Landing experience — making the referred-user journey convert
  • Launch checklist — tracking, attribution, fraud rules, terms and a test pass
  • Optimization — fixes for low awareness, share rate and conversion
  • Metrics — active referrers, referral conversion, CAC vs. other channels, ROI
  • Nurture sequences — launch announcement and ongoing referral reminders

From a product to a launch-ready program in three steps

01

Open Seba in Telegram

One tap into @meetseba_bot. No install, no signup forms.

02

Describe your product

“Design a double-sided referral program for my SaaS.” Share your LTV and CAC and that’s the brief.

03

Get the program

Seba designs the loop, incentive and launch plan and returns a program doc with the metrics to track and the credit cost.

When to design a referral program

Turn happy customers into a growth channel.

  • +Launching a referral program from scratch
  • +Standing up an affiliate program for creators and partners
  • +Fixing a program where few customers refer
  • +Choosing between single-sided and double-sided rewards
  • +Adding tiered or gamified rewards to lift engagement
  • +Writing referral launch and nurture email sequences

Frequently asked questions

What does the program design include?+

The full referral loop — trigger moments, share mechanism, incentive structure and referred-user landing — plus a launch checklist with tracking, attribution and fraud rules, the metrics to watch, and email sequences.

Referral or affiliate — which do I need?+

Seba matches the model to your situation: customer referrals for natural word-of-mouth and lower-ticket products, affiliates for reaching audiences you don’t have, higher-ticket items and creators. It can design both.

How does it size the incentive?+

Against your LTV and current CAC. Seba recommends single-sided, double-sided or tiered rewards so the payout drives signups while staying profitable, and flags the A/B tests to refine it.

Does it cover launch and tracking?+

Yes — a pre-launch checklist (tool setup, landing page, attribution, fraud rules, terms, a full-flow test), launch steps, and a 30-day post-launch plan to fix friction.

How much does it cost?+

You spend credits per run, and Seba shows the exact cost before it starts. Start free with welcome credits; credits never expire.

Does Seba build the program for me?+

It returns the design and launch plan you implement in your referral tool. Tell Seba which platform you use and it tailors the setup guidance to it.

Design a referral program in a single message

Describe your product and get a launch-ready referral program back. Pay only for the run.

No install · no signup forms